Strategic communications for impact

It’s time to shift the narratives around the most pressing issues of our time. From migration to technology, I draw on stories to inspire changemakers with practical, compelling steps for culture and policy change.

Examples: thought partnership, audit of current practices to identify opportunities, defining values and priority messages, identifying key audiences, developing narratives, developing feedback mechanisms, content strategy, communications workshops

I connect the dots between desk research and stakeholder interviews to inform tailored, localized recommendations based on real feedback.

Examples: contextualizing desk research, landscape scans, mapping stakeholders, stakeholder interviews, extracting patterns, identifying best practices, synthesizing recommendations for next steps

Whatever the topic, I do extensive research and synthesize my findings to help you tell a compelling story across channels and content formats, and to different audiences.

Examples: case studies, whitepapers, research papers, blog articles, op-eds

I support projects across marketing and brand building to help you effectively reach your audience.

Examples: strategic guidance, social media strategy, content strategy, content marketing, thought leadership, personal branding for leaders, professional storytelling, brand awareness

Good project design and management sets your communications up for success. Before starting any project, I like to ask “what would success look like?”

Examples: aligning stakeholders on goals, mapping KPIs, identifying tasks and milestones, project-specific internal and external communications plans

On occasion, I engage in other opportunities to utilize copy and creative for impact.

Examples: personal branding, social media strategy, infographics, guides, toolkits, and more